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New lead: reply fast and follow up

Every business has this one. An enquiry comes in, and the first hour decides whether it becomes a customer. This workflow replies at once, puts the lead in front of sales, and checks two days later that somebody actually moved it on.

The New lead: reply fast and follow up workflow on the canvas: Contact form, then Create the lead, then Instant reply, then Note for sales, then Wait 2 days, then Check status, then Still new?, then Nudge manager

Before you start

  • A website form that posts to BaseCloud

The workflow

Step Task Type What it does
1 Contact form Website Form Starts when the contact form is submitted
2 Create the lead Create New client Creates the client and contact, or reuses a known client
3 Instant reply Email Sends an instant, honest reply
4 Note for sales Workflow Note Puts the enquiry in the sales Inbox
5 Wait 2 days Delay Waits two working days
6 Check status Match to Client(s) Reads the client’s status as it is now
7 Still new? If Statement Continues only if the client is still a New Lead
8 Nudge manager Workflow Note Tells the manager the lead has not moved

About the variables

Values such as {{task_36437_…}} carry the number of the task they come from, so yours will differ. Do not type them: click into a field and pick the value from an earlier task.

1. Contact form

Task: Website Form. Starts when the contact form is submitted.

This task has no settings to fill in.

2. Create the lead

Task: Create New client. Creates the client and contact, or reuses a known client.

Field Set it to
Match Before Creating Contact email = {{task_36437_email}}
Client Status New Lead
Responsible Manager Wendy Darling
Client Name {{task_36437_name}}
Contact First Name {{task_36437_name}}
Contact Email {{task_36437_email}}
Contact Cell Number {{task_36437_phone}}

3. Instant reply

Task: Email. Sends an instant, honest reply.

Field Set it to
Outgoing Email User Wendy Darling
Client {{task_36438_match_client_id}}
To {{task_36437_email}}
Subject Thanks for getting in touch

Body

Hi {{task_36437_name}},

Thanks for your message. A real person will reply within two working hours.

If it is urgent, call us and mention your enquiry.

Kind regards,
The Neverland team

4. Note for sales

Task: Workflow Note. Puts the enquiry in the sales Inbox.

Field Set it to
Action Create Note
Client ID {{task_36438_match_client_id}}
Note Type Note
Priority High
Due Date Now
Tag Users Peter Pan

Message

New website enquiry

{{task_36437_message}}

Call or email back within two working hours.

5. Wait 2 days

Task: Delay. Waits two working days.

Field Set it to
Delay Type Specified Time
Days 2

6. Check status

Task: Match to Client(s). Reads the client’s status as it is now.

Field Set it to
Action Match to Client
Find the client by Client ID = {{task_36438_match_client_id}}

7. Still new?

Task: If Statement. Continues only if the client is still a New Lead.

The If Statement task named Still new?, opened to its settings

Field Set it to
Condition {{task_36442_match_client_status_label}} exactly matches New Lead

8. Nudge manager

Task: Workflow Note. Tells the manager the lead has not moved.

Field Set it to
Action Create Note
Client ID {{task_36438_match_client_id}}
Note Type Note
Priority High
Due Date Now
Tag Users Wendy Darling
Message This lead came in two days ago and is still a **New Lead**. Has anyone spoken to them?

Make it yours

  • Replace the single salesperson with a Round Robin Select task.
  • Add a text to the lead alongside the email.